Regency Front, a Romanian MDF front manufacturer, invested 6 million euros in an advanced line for painted doors, doubling production capacity. CEO Dani Shawu aims to expand offerings to meet customer demands for various MDF doors and colours, addressing the rising interest in interior design and furniture.
Photo: Regency Front Catalog
The new line will operate by late 2023, complementing their existing laminated MDF line. Regency Front anticipates a 10 million euro turnover by 2025 despite industry challenges like inflation and increased online sales.
Online furniture purchases are rising, but customers remain discerning, playing an active role in furniture selection. Regency Front serves 90% of its customers, including furniture manufacturers and clients referred by interior architects or designers.
Established in 2018 as part of the Regency Company group, the company rebranded this year and collaborated with football legend Adrian Mutu for a new product catalogue. Their diverse furniture fronts cater to customers' unique design tastes and are distributed nationally.
With over 20 years' experience, Regency Front offers varied furniture fronts and employs a team of 30+ professionals across engineering, architecture, marketing, sales, and environmental expertise.
Source: www.romania-insider.com