George Home has announced the launch of the highly anticipated Autumn/Winter 2024 homeware collection with TV presenter and interiors expert Stacey Solomon.
Celebrating her third collection with the major retailer, Stacey, the queen of cosy, homely vibes, has created another exclusive homeware range inspired by her famed Pickle Cottage. It features fresh options like ditsy florals, eucalyptus prints, and trendy gingham patterns, embodying her signature style. The collection showcases a soothing palette of neutrals and earthy tones, along with the introduction of black, inspired by her kitchen.
The 268-piece AW24 collection, including 180 new lines designed by Stacey herself, offers pieces for the whole home, including dining, bedding, and bath. A new addition is the kitchen and bakeware range, featuring cooking utensils, pans, and muffin trays, extending her home-centred aesthetic into the kitchen.
Stacey shared her enthusiasm for the new range, saying: 'I can't believe it's been a whole year since I launched my homeware collection in Asda. I'm having so much fun working with the team and creating this collection has been a dream. It's perfect for anyone that loves making the home cosy in preparation for the darker nights, and I'm always proud of the great quality and value.
Our kitchen is the heart of Pickle Cottage, so I'm excited to be introducing kitchen and bakeware to the collection for the first time ever. With Christmas around the corner, there will be lots of new decorations to come... I love how special and fun they make the house feel for the whole family. I really hope this range brings you just as much joy as it has me.'
Julie Varma, Senior Director George Home, said: 'We're so excited for the latest drop as part of our exclusive partnership with Stacey on George Home, which celebrates all things Autumn Winter. Our customers have absolutely loved Stacey's existing drops and this one will be no different – together, we continue to create a beautiful and affordable collection for them again this season.'
More information:
ASDA
www.asda.com