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Newest collections on show at Brussels Furniture Fair

Livingfurn focuses on international expansion, innovation and sustainability

Furniture wholesaler Livingfurn puts innovation at the heart of its operations. Owner Matthijs Bakker explains that the company continues to develop by listening carefully to customers and responding to the latest interior design trends. "We combine lifestyle, aesthetics and functionality, leading to unique furniture that is both beautiful and practical." This focus on innovation allows Livingfurn to continue to surprise customers with inspiring, innovative products, which helps attract new customers and retain existing ones. The latest collections will be on show at Furniture Fair Brussels next week.

New collection: Mylon and Montreaux
Livingfurn is building on 'the success' of its home show in April, with standout items now part of the new collection. Two of the bestsellers are the Mylon coffee table and the Montreaux dining table. The Mylon coffee table has a sleek, modern design with durable materials that are both visually appealing and functional. The Montreaux dining table, made of robust hardwood, combines a natural look with a contemporary design. The table stands out with its Ypsilon leg and high-quality finish, making it an eye-catcher in any dining room.

Montreaux dining table.

International growth: France and Spain
Livingfurn is focusing on international expansion, particularly in France and Spain, where its collection of contemporary, timeless designs is well received. Raymond Klein stresses that the products fit well with consumer tastes in these markets. ''The success is partly due to strong collaborations with local partners and distributors, which has led to significant sales growth. These partnerships allow Livingfurn to get its products to customers quickly and efficiently.''

Sustainability plays an important role in Livingfurn's strategy. The company works with recycled teak and sustainable hardwood, harking back to their Indonesian roots. These materials are combined with contemporary designs, resulting in eco-friendly furniture. "Our commitment to sustainability matches the increasing demand for ecological products," says Matthijs. Livingfurn is thus responding to living trends where consumers increasingly value sustainability and authenticity.


Mylon coffee table.

E-commerce and logistics
With the growth of e-commerce, Livingfurn has also paid close attention to optimising its packaging. According to Matthijs, customers expect their products to arrive in perfect condition, regardless of distance. The packaging is not only sturdy, but also durable and efficient for storage and transport. By working with product developers and logistics partners, Livingfurn has developed packaging that contributes to more sustainable and efficient deliveries.

Livingfurn looks to the future with confidence. ''The focus on innovation, international expansion and sustainability provides a solid foundation for further growth. With a dedicated product development team, the company can respond quickly to market changes and future trends.'' Besides developing great products, it is essential for Livingfurn that their customers can achieve a healthy margin. Raymond emphasises that a profitable revenue model for their retailers is an important part of their strategy. "Our partners have to be commercially successful with our products, otherwise we miss our target as wholesalers," he explains. And that is why we pay a lot of attention to ensuring this commercial viability. This gives Livingfurn and its partners a solid foundation for further growth.

Brussels Furniture Fair 2024
Brussels Furniture Fair traditionally attracts a wide audience, and Matthijs and Raymond expect interest to be high again this year. Possibly even bigger than in previous years, in connection with the cancellation of the German furniture fair imm cologne. Livingfurn will be present at Furniture Fair Brussels from 3 to 6 November 2024. ''We would like to welcome you in Hall 8, stands 310 and 312, to admire the latest collections while enjoying a snack and a drink.''

More information:
Livingfurn
[email protected]
www.livingfurn.nl

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