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Each year, 2000 new items are introduced

KARE Design offers dealers a chance to join a brand shaping the future of furniture retail

KARE Design, founded in 1981, is a pioneer in innovative furniture design. The brand is known for its creative approach, transforming spaces and creating exciting experiences beyond the usual furniture shopping. As a dealer, access to a remarkable portfolio awaits, featuring over 5,000 products across 10 trend worlds. Each year, 2000 new items are introduced, the range includes everything from elegant glamour to cosy natural designs and modern minimalism. This ensures that each KARE Design dealer is long-term connected to trendsetting.

"We create a business around feelings, not just furniture. We offer fresh ideas and innovative designs, evoke emotions and invite customers to perceive our stores as worlds of experience," says Peter Schönhofen, one of the KARE founders. This philosophy gives KARE dealers the opportunity to stand out from the crowd and, with the support of KARE Design services, attract whole new groups of consumers.

Join the KARE Design family as a franchise partner
Joining the KARE Design franchise network provides even more advantages. With 120 franchise stores and 100 shop-in-shops in 50 countries, global growth is within reach. Each franchisee receives comprehensive support from a personal KARE Design Success Manager who offers coaching in store planning, architecture, and visual merchandising.

A specific Visual Merchandising Team provides ongoing assistance, ensuring that each store reflects the latest trends and best practices. KARE Design is committed to the success of its dealers. Detailed evaluations of showrooms are conducted, with recommendations for enhancements provided. Guidance on colour schemes, functional displays, lighting plans, and 3D store layouts ensures that retail environments are attractive and functional.

Access to the KARE Design Franchise Portal includes around 2,000,000 images and videos, marketing kits, flyers, and the KARE Home Couture Lookbook. These resources empower dealers to effectively market their stores and engage potential customers. Operational efficiency is a priority as well. Guidance on cost analysis and staff training is included, helping to enhance overall performance.



Regular partner meetings, both digital and in-person, foster a sense of community within the franchise network. Events such as KARE Design in-house trade fairs and guided tours of the 3,000 m² showroom provide valuable insights and inspiration. Additionally, strategic consulting and market research help develop robust business plans.

Becoming a KARE Design dealer aligns with a brand synonymous with innovation and quality in the furniture market. With extensive support and continuous product innovation, this partnership prioritises growth and success in a competitive landscape. Once a year, all franchisees have the opportunity to be nominated for the KARE Hall of Fame and receive the "Golden Fred" award in one of several categories. Joining KARE Design means being part of a brand that shapes the future of furniture retail. It's an opportunity to create inspiring spaces, attract new customer groups and evoke emotional furniture worlds.

More information:
KARE Design
[email protected]
www.b2b.kare-design.com