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Dreams opens doors to Southwest London store

Dreams has announced the opening of its new store in East Sheen, Southwest London. 'Located near Richmond, our new 4,000 sq ft store offers a premium shopping experience, spanning two beautifully designed floors. Inside, you'll find a cosy selection of bedframes, designed to blend style with comfort,' the company announces on LinkedIn.

Photo: Dreams.

The East Sheen store showcases a curated selection of branded mattresses from renowned names like Flaxby, Tempur, and TheraPur. It features cutting-edge design innovations, including upgraded Sleepmatch technology displayed with illuminated lightboxes, and the introduction of two 55-inch digital screens for dynamic campaign messaging. The store's ambiance is enhanced by Dreams' signature blue perimeter walls, mood lighting, and textured designs.

The company has announced that its Property team is actively working on opening additional stores before the year concludes.

Source: www.linkedin.com

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