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B&B Italia relocates and reopens its new store in Tokyo

B&B Italia has relocated and reopened its flagship store in Tokyo, collaborating with Progetto 81 in the vibrant Omotesando/Kotto-dori area of Minami-Aoyama.

The new space spans four floors, capturing the essence of Italian furniture design. The striking façade invites visitors to explore exclusive pieces, including special editions of the iconic Camaleonda modular sofa.

Each floor offers a distinct experience: the first and second floors showcase B&B Italia collections, while the third floor is dedicated to the brand's outdoor collection. The basement features Maxalto interiors by Antonio Citterio, providing a refined, luxurious environment. Private entrances for each brand, along with iconic Flos lighting, transform the store into a landmark destination in Omotesando, offering a personalised interior design journey.

About B&B Italia
B&B Italia is a leading Italian furniture brand renowned for its timeless design and craftsmanship. Established in 1966, the company combines innovation, quality, and artistry to create iconic pieces that blend functionality with elegance. B&B Italia's commitment to excellence has made it a global leader, celebrated for collaborations with renowned designers and its dedication to creating exceptional, luxurious interiors.

Source: Linkedin.

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