Dedar announces a significant step in its growth journey with the acquisition of Filippo Uecher Srl, owner of the Mariaflora brand, specialized in outdoor and performance fabric production.
Founded in 2015 in Biella, a pole of excellence for the Made in Italy textile sector, Mariaflora has developed over time an internationally refined collection of outdoor and performance products characterized by understated elegance and an intemporal style. A supplier to some of the leading furniture brands and with a strong presence in high-end nautical projects, the brand offers solution-dyed acrylic fabrics for outdoor use produced locally through a meticulous vertical process that controls the entire supply chain, from fibre to finished fabric.
With Mariaflora, Dedar acquires a heritage of expertise in outdoor fabrics, strengthening its leadership, exploring new market opportunities and offering an even more comprehensive range of solutions to designers and architects who rely on the company to realise their furniture projects.
The operation combines Dedar's expertise and savoir-faire with the innovative product quality and deeply integrated supply chain of Mariaflora, bringing together two entities with a shared commitment to excellence, each contributing its own unique expertise.
About Dedar Milano
Dedar Milano, established in 1976, is a renowned Italian textile company specializing in high-quality fabrics and wall coverings for interior design. Known for its innovative designs and premium materials, Dedar offers a diverse range of contemporary and classic styles, catering to both residential and commercial spaces.
More information:
Dedar Milano
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www.dedar.com