After two years of complete focus on chairs, Moodscollection is preparing for a new milestone. This fall, they are introducing a brand-new collection at leading trade fairs in Europe, a collection that sets the tone for the future of seating furniture.
New collection, new standard
What can you expect? 'Contemporary models, beautifully finished, surprisingly comfortable, and now standard delivered with felt pads. This is the new norm of Moodscollection: designed for durability, comfort, and style. Chairs with character, made to bring atmosphere.'
Since Moodscollection has fully dedicated itself to chairs, its market share is growing rapidly. 'We are now clearing all other items such as coffee tables and accessories with a 50% discount,' says director Sjors Brekoo. 'The space is urgently needed for what we truly believe in: chairs. The market still offers plenty of opportunities, but only with a sharp focus.'
From the Netherlands to Europe
In the Netherlands, Moodscollection is already an established name. Now it's the turn of neighbouring countries. In September, the new collection will be presented in Germany at MOW, followed by the Furniture Fair in Brussels. And in January, we will be at Maison & Objet in Paris, ready to enter the French market as well.
Behind the scenes, Moodscollection is fully prepared for international expansion. The production capacity has been increased to one container per day, good for 350 chairs, and the company is fully scalable. 'The beauty of chairs is: there's so much movement in them, it never gets boring,' says Brekoo.
Insight for customers, with track & trace
To support this growth, Moodscollection is also investing heavily in smart processes. The ERP system is currently being optimised so that customers will soon have real-time insight into the delivery time of their order. With a personal track & trace system, they can follow every order step by step, from production to delivery. Transparency and service are essential in our customer relationship.
International expansion, agents wanted
To manage the growth properly, Moodscollection is looking for experienced sales agents in Germany, France, and Belgium. Do you have a sense of style and an affinity with interior design? Then we would love to get in touch.
The new collection of Moodscollection will soon be on display at the trade fairs. But for those who cannot wait, they can already take a look at www.moodscollection.com. Chairs with style, built on character, and ready for Europe.
More information:
Moodscollection
[email protected]
www.moodscollection.com
The Netherlands