Campeggi, a historic leader in transformable furniture design, returned to the Salone Internazionale del Mobile di Milano for the fifty-fourth time, unveiling three innovative new pieces by designers Davide Biancucci, Giulio Manzoni, and Julie Richoz. True to its legacy, Campeggi reaffirmed its commitment to the principles of movement, transformation, and versatility in contemporary furniture design.
At the 2025 edition of the prestigious design fair, Campeggi presented its new products within Grand Canyon, a concept stand designed by Matilde Cassani Studio. The stand evoked an arid, desert-like landscape, animated by the lone presence of a cactus captured at sunset, setting the tone for the showcase of adaptable, story-driven designs.
Mehari by Davide Biancucci was one of the standout debuts. Inspired by safari chairs, Mehari was designed to be "easily dismantled and transported." Crafted from treated and varnished ash wood and canvas, it was suitable for both indoor and outdoor use. The chair opened and closed through a simple rotation of the seat and could be hung on a wall, adapting flexibly to contemporary living. The collection also included a two-seater bench and an ottoman, both foldable and wall-mountable.
Milan-based Biancucci, who established his studio in 2024, described Mehari as the result of an ongoing exploration into the cultural value of design. 'His practice explores the wide-ranging potential of contemporary design, from self-initiated projects and industrial design to the curation and organisation of exhibitions investigating the culture of design.'
Giulio Manzoni, a seasoned Milanese architect and long-time Campeggi collaborator, presented Quilt, a sofa distinguished by 'a progressive quilting that creates a visual sense of movement, lending the product a dynamic and enveloping presence.' The armrest extended to the floor in a bridge-like gesture, giving the sofa a floating effect. Quilt transformed easily into a bed featuring a 16 cm mattress, embodying Campeggi's signature balance of elegance and utility. 'It is a product that balances aesthetic and functionality, merging design and comfort.'
Julie Richoz introduced Commedia, a sofa envisioned as "a stage-like sofa for everyday life." Central to its design was a woollen blanket that did not serve as an accessory but rather defined the product's transformation. 'It wraps the upholstered seat in a soft woolen layer. It stretches and crumples, transforming the object into a bed, ready to welcome an unexpected guest.' Commedia's collage-like structure combined wooden and upholstered elements into a cohesive form that championed modularity, playfulness, and comfort.
Through these new creations, Campeggi once again illustrated its dedication to transformability, a philosophy it has pursued since 1968. Blending tradition, experimentation, and Made in Italy craftsmanship, the company continues to shape multifunctional furniture that responds to the evolving needs of contemporary living.
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